About Us

Pedego, a premium electric bike brand, was founded in 2009 by Don DiCostanzo and Terry Sherry, two long-time business partners and lifelong friends who were best men in each other’s weddings.

Don lived on top of a giant hill that took all the fun out of riding to the beach, so he went online
and bought an electric bike. He loved it so much that he bought another, and another, and another… Before long, he wound up with seven different electric bikes in his garage!

Soon, Don found himself frustrated and disappointed with the poor quality and boring style of all the electric bikes on the market. He dreamt of creating his own brand of electric bikes that would live up to his high standards and appeal to more people.

But he knew he couldn’t do it alone, and that’s where Terry comes in.

Terry has warm childhood memories of fixing up old bikes with his dad. He remembers going to swap meets to search for broken down, neglected bikes to bring back to life. He learned to strip them down to the bare frame and completely rebuild them from scratch to be as good as new.

Between Don’s innovative vision and Terry’s technical expertise, Pedego Electric Bikes was born. The colorful, fun bikes were instant crowd-pleasers, and Pedego’s world-class customer service earned them a special place in the hearts of customers everywhere.

Today, Pedego is a market leader and one of the most recognized electric bike brands in the world. They are constantly adding more stores, more products, and most importantly, more delighted customers!